Looking for some help to get started or push you forward? Here are some resources I have found helpful and hope you will, too. Click on the tabs below for links to awesome sites.
This is a compilation of resources that have helped me and challenged me to think of marketing, business and the world differently. Most relate directly to business, however, some may seem a little off topic, but really everything ties together.
Seth Godin’s Blog – Seth is an amazing resource for all things marketing. He brings a perspective that lacks ego but comes from a place of generosity and authenticity.
The Purposeful Home Podcast – Not a business resource, necessarily, but for entrepreneurial women who are wearing many hats including motherhood, this is a must listen.
AllieCasazza.com – Allie is the queen mama of minimalism and co-hosts of the above podcast. Her resources and perspective are on point.
KelseyVankirk.com – Kelsey is also a co-host on the Purposeful Home Podcast. She brings a different perspective on how to simplify your life so you can focus on what’s important.
Gary Vaynerchuck’s Blog – Gary Vee is as blunt as they come, but he knows without a doubt what it takes to build a successful business. A must follow.
JessicaStansberry.com – Jessica is an awesome resource for creating processes and utilizing digital tools properly. I love her vibe and appreciate her expertise.
Pierce Social – An awesome resource for navigating and managing social media.
As a non-designer, these are some of the tools that have helped me build my own brand. Keep it simple and consistent and you will be surprised what you can create.
Canva – This is a free web-based tool that allows you to design and download images. There is a paid version as well, but the free version is a great way to test it out.
Color Code Finder – This is a tool used to identify the HTML color codes that you will need when designing materials for your brand. This code finder also provides CMYK and RGB codes that you will need when printing.
These resources are specific to building and managing your social media accounts. If you are looking for info specific to monetization, click the learn tab.
Canva – This site is also listed in the design category, but I think it’s important to list it twice. This makes it easy to create shareable art for all your social needs.
HootSuite Education – Hootsuite has a platform for social management which I have used, but what I have gained the most value from is the education courses they offer. The courses are free, but you also can pay if you want the certification.
Bit.ly – Shorten your links for social media
Hootsuite – An inexpensive social media management tool, it allows you to schedule content across multiple platforms.
Sprout Social – Similar to Hootsuite, though slightly more expensive, it does the same things as well as including a multitude of measurement tools.